Written by, Prof. Hitesh Kumar Kar || Dept. of Marketing The art of increasing the sale of products by effectively
Written By, Prof. Hitesh Kar Sustainable competitive advantage refers to a company’s unique superiority over its competitors, allowing it to
Written By, Prof. Hitesh Kumar Kar Meta-marketing is “the synthesis of all managerial, traditional, scientific, social and historical foundations of
ABSTRACT Covid-19 crisis has significantly altered the attitude and behavior of people all over the world. This has created a
Plot No. GD 2/12 & 13 Chakadola Vihar, Chandrasekharpur, Bhubaneswar-751023
Directors Chamber’s, #203, Plot No. B15, 2nd Floor, Swash lane, Sahidnagar, Bhubaneswar - 751007, Odisha
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Regional College of Management (RCM), Bhubaneswar, the first management college in Odisha, was established in 1982. The college has been approved under section 2(f) and 12 (b) of the UGC Act. The institute has been conferred the status by UGC in the year 2009. It is the first management institute in Eastern India conferred by the University Grants Commission. The institute since its inception, developed immensely in all areas of management education.
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